Terms of service

Last updated: November 2, 2026

These terms govern the services that Magma SpA (Chilean tax ID RUT 76.766.955-0, Las Condes, Santiago Metropolitan Region, Chile; registered in Chile's Company Registry (Registro de Empresas y Sociedades) on August 9, 2017) provides to dental clinics. By hiring a service you accept them. Our services are for businesses and professionals, not patients.

Free audit

The audit is free and doesn't commit you to anything. It's yours even if you don't work with us.

Services and prices

Current services and prices are those published on magma.marketing and in the proposal you accept. Prices are set in US dollars, or in euros where shown. Applicable taxes are stated in each proposal.

• Ad spend: not included. You pay Google or Meta directly. The ad account is yours and we join as administrators.
• Conversion landing page: included while you have Google Ads with us; we host and maintain it. If you cancel Google Ads, it's taken down, or you can keep it for the published one-time price.
• Work outside the plan: we track work on a shared board (Trello), with an optional monthly call. Work outside the agreed scope is quoted first and billed at the hourly rate stated in your proposal, only with your prior approval.
• WhatsApp messages: Meta's fees for marketing messages (for example, in reactivation campaigns) are billed separately.

Term and cancellation

Monthly services are month to month, with no minimum term. You can cancel anytime by writing to us before the next billing date; the current month isn't refunded. One-time services are billed at the start.

What we don't promise

We do our best work with good practice and measurement, but we don't guarantee a number of patients, Google rankings or specific results: they also depend on the market, the competition and your clinic.

Your responsibilities

• Give us the access and information we need, and make sure it's accurate.
• Approve ads and copy before they go live. Your clinic's health claims, prices and promotions are your responsibility and must follow your country's healthcare advertising rules.
• Comply with data protection law regarding your patients. When we process your patients' data (for example, for reviews or the AI receptionist), we do so only on your behalf and under your instructions.

Ownership

Accounts, copy and campaigns created for you are yours once paid. Our templates, tools and methods remain ours.

Confidentiality

We treat your clinic's information as confidential. We only show your case with numbers if you authorize it in writing.

Liability

Our total liability for any claim is limited to what you paid us in the last three months, except in cases of fraud or gross negligence.

Governing law

These terms are governed by the laws of Chile, and disputes go to the courts of Santiago, without prejudice to any mandatory rules that protect you in your country.

Changes

If we change these terms, we'll publish the new version here and let you know if you're a client. Prices already agreed don't change without your approval.